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New Italian take-away brings a smile to Ipswich

After opening, the ongoing support is also very necessary as we continue to require help with areas such as employment contracts and processes and procedures to strengthen and streamline our business Lukasz

Autentico Gusto is Ipswich’s newest Italian takeaway restaurant. With several years’ experience in the restaurant industry, the couple’s focus is to satisfy the customer’s demand for a good quality pizza & pasta that is delivered fast and hot – with a smile.

Jolanta has long harboured a passion for cooking and writes a food blog, which she started in Poland. Little did she know this love would spark the idea for a business partnership with Lukasz.

They approached Nwes for help in launching their business, and received support through both the Start and Grow and Start Up Loans programmes.

Both Jolanta and Lukasz feel that the support received from Nwes, and business advisor, Lou Cessford, has been critical in their launch. “The help received to develop a robust business plan and financial forecast as well as the continual guidance on refining areas of the plan such as market research and marketing activities was essential to assist us in acquiring the finance necessary to open the business.”

“Our aim is to be the first food destination of choice for those in our neighbourhood and community supplying superior products that will promote customer loyalty and repeat business. The customer feedback we are getting is tremendous and makes us feel very proud of our achievements in such a short space of time.” said Lukasz.

The couple have faced challenges since acquiring the shop. “We have had to change the planning usage and install a complete ducting unit to the side of the building. We would recommend that other budding business owners allow plenty of time to get your venture off the ground, don’t rush things and be patient.”

Jolanta and Lukasz are clients of Nwes who deliver business support and advice in the East of England.  Under the Start & Grow programme, the couple received 10 hours of support, invested £17,000 into their business, and leveraged funds of £16,000 through StartUp Loans.  2 jobs and have been created and the future includes plans for outside catering.

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